This August, as the next chapter of the beloved series Ted Lasso begins, there’s never been a better time to experience the real Richmond. Whether you're planning a trip to visit the iconic filming locations or you're a local rediscovering the town, come with us to see the place that captured hearts around the world and pay tribute to the town’s starring role.
Follow in the footsteps of your favourite characters as you explore the streets, landmarks and riverside views that helped bring the series to life. Along the way, discover the independent shops, cafés and hidden gems that make Richmond so much more than a filming location. Step beyond the screen and experience the place at the heart of the story.
Discover beyond the show
The show’s impact on Richmond has been tremendous. Fans come from all over the world to walk the same streets, visit the famous landmarks and soak up the atmosphere that made Richmond such an unforgettable part of the series. Whilst no visit is complete without stopping by the iconic locations fans know and love, Richmond has so much more to offer.
Spend an afternoon exploring the corners of Richmond that make every visit unique and discover independent boutiques full of hidden treasures. Enjoy a leisurely lunch overlooking the Thames, then a stroll amongst the deer in Richmond Park. It’s these charming moments and welcoming community that turn a filming location into somewhere people fall in love with.
Make moments of your own
With a new season just around the corner, now is the perfect moment to experience the wonders of Richmond for yourself. The real story is waiting to be experienced in person. No matter your interests or what you want to do, there’s something for everyone, and who knows? You might even find yourself leaving with the same message that's inspired fans around the world…
Thank You to Our Be Richmond Member Businesses
This celebration of Richmond wouldn't have been possible without the fantastic support of our Be Richmond member businesses, who helped bring this project to life.
A huge thank you to:
- The Prince's Head
- 50 Hill Rise
- Optical Centre
- Scott’s Richmond
- Woven & Woods
- Richmond Boat Hire
For opening their doors and showcasing the warmth, character and independent spirit that make Richmond so special.
These businesses are more than just familiar faces in our town; they are what make every visit to Richmond unique. Whether you're following in the footsteps of Ted Lasso or discovering Richmond for the very first time, we encourage you to pop in, say hello and support the brilliant local businesses that are so integral to our wonderful community.
If you've enjoyed exploring the places that made Ted Lasso famous, don't miss Richmond's newest attraction. Our landmark mural celebrates the people, places and stories that make this town so special, and it's the perfect next stop on your Richmond adventure. Read all about it here.
Believe in Richmond.