Families in Richmond can look forward to a completely free Easter adventure this school holiday, as local businesses come together to launch The Great Richmond Easter Trail from 28 March to 12 April.
Organised by Be Richmond, the town-wide trail invites children and their families to explore Richmond town centre in search of hidden Easter characters displayed in shop windows.
Participants collect letters along the way to reveal a secret word, unlocking a free chocolate treat and entry into an exclusive prize draw.
The initiative has been designed to support families during the Easter break by providing an engaging, no-cost activity, while also encouraging visitors to discover and support Richmond’s vibrant high street.
Eleanor Miller - Marketing and Communications Manager at Be Richmond said:
"We’re delighted to bring The Great Richmond Easter Trail back for families this spring. We know the school holidays can be an expensive time, so creating a completely free activity that encourages families to explore the town together is incredibly important to us.
It’s also a wonderful way to showcase the fantastic businesses we have here in Richmond and bring the community together."
The trail finishes at Richmond Hill Hotel, where successful explorers can reveal the secret word at 144 On The Hill to receive their chocolate reward. Families can also extend the adventure with a visit to Petersham Nurseries, where a free pack of spring seeds can be claimed with a trail voucher.
One lucky participant will win two tickets to a Spring Wine Tasting & Canapés experience at Petersham Nurseries along with a Jellycat bunny.
Trail maps can be downloaded online or collected from the Visit Richmond Kiosk at Richmond Station. The prize draw closes on Sunday 12 April at 23:59.
For full details, visit https://berichmond.london/the-great-richmond-easter-trail
