Richmond Town Centre Footfall Reports

Footfall Counting

Our footfall data provider, Huq, conducts analysis across the BID footprint to provide a range of metrics around Richmond’s footfall. This is collated using smartphone technology, using data from background apps used by people entering the BID area. 

To validate the data, Huq continuously looks for correlations between its data and other data sources. Huq also analyse footfall in relation to spend data in partnership with Mastercard,  along with comparing footfall outputs to various other data sources, including Google mobility reports and TFL station visits,

Monthly Reports

The monthly report is designed to provide an easy-to-read summary of monthly footfall data, average weekly and average daily numbers. . It gives an overview of the year to date and includes comparisons to previous periods.
 

What About GDPR?

With the appropriate user permissions, Huq's software runs in the background of popular mobile apps and games to collect data. Importantly, Huq do not collect any identifiable information. This ensures the data reporting remains fully GDPR compliant.

Monthly footfall reports for Richmond Town Centre are available to download below: