Hanging baskets inspired by the suffragette movement have received a prestigious London in Bloom Silver Award. Seventy-four hanging baskets were provided by Be Richmond, (an alliance of businesses in Richmond town centre) in addition to the floral baskets already provided by the London Borough of Richmond, thus almost doubling coverage across the town throughout the summer.
In this important centenary year, marking 100 years since the first women secured the right to vote, Be Richmond themed the colours of the hanging baskets on the suffragette’s famous purple, white and green tricolour design.
The colour scheme had great significance at the time, with purple representing loyalty and dignity, white purity and green hope. Suffragettes were encouraged to wear the combination “as a duty and a privilege”.
In 1903, the motto ‘Deeds not Words’ was adopted by Emmeline Pankhurst as the slogan of the new Women’s Social and Political Union. This motto was brought dramatically to life in Richmond and Surrey during 1913 through arson attacks at Kew on the Orchid House and the Tea Pavilion, and then the tragic incident on Derby Day at Epsom which resulted in the death of suffragette Emily Wilding Davison.
Be Richmond is the brand persona of the local Business Improvement District (BID), developed and funded by the local business community, and its role is to make the area a more attractive place to work, visit and explore. Enhancing the look and feel of the area, through initiatives such as this year’s hanging baskets, is a priority theme for the BID.
London in Bloom is a campaign and competition where Boroughs, communities, residents, and businesses can work together to improve the environment of London to make the capital a greener, cleaner place to live, work and visit.
Erick Kervaon Chairman of Richmond BID said:
“We know from talking to businesses and visitors that they enjoyed the hanging baskets this summer so it’s very rewarding for the project to be recognised by London in Bloom. The initiative was a great example of how the BID works in partnership with the local council to enhance the local environment, benefitting workers, visitors and residents.”
Cllr Geoff Acton from the London Borough of Richmond said:
“All summer these blooms have added colour and vibrancy to Richmond and we are pleased to have worked with the local BID on this initiative. For the hanging baskets to help commemorate such an important anniversary is an added bonus. The council works hard to make the public spaces around Richmond welcoming and inviting and for this work to be bolstered by the businesses in the area is fantastic.”
Contact – Brett Hindson firstname.lastname@example.org 07768 613866