Be Richmond organised a community litter pick on Monday 17th May. The aim was to ensure that the town was looking at its best for visitors, in readiness for indoor hospitality reopening on the same day.
Participants included employees from Richmond-based businesses (including Minesoft and Richmond Hill Hotel), residents, representatives from Richmond charities and Councillor Pamela Fleming.
All the litter collected will be used to generate ‘green’ energy. Nothing will go to landfill.
It’s all part of a campaign to support retail and hospitality businesses in Richmond town centre. Shoppers, diners and visitors are being encouraged to return to Richmond, explore the whole town and ‘rediscover’ Richmond’s diverse natural and architectural features as well as its extensive retail, hospitality and leisure offer.
The campaign is being publicized via radio, press and digital advertising.
In addition, special maps designed to help visitors to explore the town have been produced. Downloadable versions of the map are available here.
To add atmosphere, ‘pop up’ musical performers including an opera singer and a busker, will perform short sets around the town.
Ambassadors will also be on hand to guide visitors to places of interest.
Be Richmond Manager, Ellen Amorina Storrar commented:
‘Richmond is much more than a town to visit, it’s a town to explore. We want to make sure that visitors see it at its best. Richmond has beautiful green spaces, cultural gems, amazing architecture and a stunning riverside setting. Where else could you enjoy a sumptuous afternoon tea and enjoy breath-taking river views? Whilst exploring Richmond, we want visitors to rediscover the amazing selection of shops, restaurants, cafés and bars throughout the town.’
Sophie Porter, Marketing Director at Richmond Hill Hotel, which provided a team of litter pickers, said:
‘Richmond should be on everyone’s bucket list to visit this year, and this great initiative supports its businesses whilst putting the town back on the map. We are delighted to have been involved in the litter pick and look forward to welcoming guests back to our hotel, restaurant, bar and terrace.’